Industry · Health & Wellness
Compliant growth. Real outcomes.
DTC supplements, telehealth, and wellness brands. We build programs that scale within FDA, HIPAA, and FTC guardrails — without losing the marketing edge.
You might be
A signal check.
We work best with brands that match these signals. Not because we won't talk to anyone else — but because the program shape we ship works hardest here.
DTC supplements, telehealth, or wellness category
Subscription replenishment model
Regulatory constraints on claims and creative
Compliance review on every send
What we run on
The health & wellness stack.
The platforms most health & wellness brands tend to live on — and what we're certified, fluent, and shipping production work on today.
Klaviyo
Most DTC supplements
Iterable
Mid-market telehealth
HubSpot
Telehealth + B2B
Segment
Triple Whale
DTC attribution
Meta Ads
Where category permits
TikTok Ads
Selectively, by SKU
Snowflake / dbt
What you receive
Things that ship.
Concrete outputs tuned to the health & wellness program shape. Not strategy chapters.
48 hours
Compliance-aware audit.
Lifecycle program review with regulatory lens. Claim risk, opt-in language, deliverability impact of compliance constraints.
Week 2-6
Replenishment + cross-sell flows.
Per-SKU reorder cadence prediction. Cross-category recommendations. Compliance-reviewed copy library.
Week 4-8
Telehealth lifecycle.
Booking → first appointment → follow-up → refill journey orchestrated end-to-end where applicable.
Always-on
Brand-safe creative testing.
Variant generation under brand and compliance guardrails. No going viral by accident.
How we work
Phased delivery.
Each phase has a defined output. Nothing ships without one.
Day 1-2
Compliance audit.
Lifecycle review with regulatory lens. Claim risk + deliverability.
Week 2-4
Replenishment + flows.
Per-SKU reorder cadence. Cross-category recs. Compliance-reviewed library.
Week 4-8
Telehealth journey.
Booking → first appointment → follow-up → refill, where applicable.
Month 3+
Brand-safe testing.
Variant testing under compliance guardrails. Weekly compliance + performance readouts.
Proof
It works here.
FAQ
Common questions.
What's your health & wellness track record?
Cross-industry: Discord, Twitch, Owner.com, Rhoback. The 48-hour audit is built from your live data — within two days you'll know whether what we shipped for them maps to your stack.
What's the minimum engagement size?
Free 48-hour audit to start. From there, project work is fixed-fee against a scoped output (4–8 weeks typically) and ongoing programs run as monthly retainers. No long-term contracts.
What platforms do you work in for health & wellness?
Whatever your team already uses. We're certified on Klaviyo, Braze, Iterable, HubSpot, Customer.io, Postscript, Attentive, Salesforce Marketing Cloud — plus the ad, analytics, and data-warehouse stack underneath.
How is BRCG different from a traditional agency?
The same senior strategist who scopes your engagement ships the work. No handoff to a junior team, no offshore layers, no decks substituting for deliverables. Everything lands in your ESP, your ad accounts, your project board.
How fast can we see results?
48-hour audit, then build starts week 2 and the first live program is in market by week 4. No quarterly timelines — every week ships something measurable.
In their words
What the teams say.
We had rich quiz data sitting unused. BRCG turned it into 50+ personalized flows and took email from barely contributing to 40% of our revenue.
Head of Growth
Inner Balance
Inner Balance
Want to see what we'd do in your stack?
Book a call. Free audit in 48 hours — what's working, what's not, what we'd change first.
Book a growth call